US: 250 Years Later – Part 3: Advertising/Marketing
In 1776, advertising mostly informed. A newspaper notice might announce imported tea, tools, or fabrics and then quietly disappear into daily life. Two hundred and fifty years later, advertising no longer waits to be found. It follows us, studies us, predicts us, and competes for our attention itself. This letter explores how America moved from selling products to selling identities.
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